@import url('https://fonts.googleapis.com/css2?family=Archivo+Black&family=DM+Sans:wght@400;500;600;700&family=Noto+Sans+KR:wght@400;600;700&display=swap');

:root{--black:#08090b;--ink:#101114;--paper:#f2f0ea;--white:#fff;--red:#f04432;--red-dark:#bb241b;--blue:#0d1728;--muted:#a6a7aa;--line:rgba(255,255,255,.18);--shell:1280px;--pad:clamp(20px,4vw,64px)}
*{box-sizing:border-box}
html{scroll-behavior:smooth;background:var(--black)}
body{margin:0;color:var(--white);background:var(--black);font-family:'DM Sans','Noto Sans KR',system-ui,sans-serif;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img{display:block;max-width:100%}
button,input{font:inherit}
.shell{width:min(var(--shell),calc(100% - var(--pad)*2));margin-inline:auto}
.sr-only{position:absolute!important;width:1px!important;height:1px!important;padding:0!important;margin:-1px!important;overflow:hidden!important;clip:rect(0,0,0,0)!important;white-space:nowrap!important;border:0!important}
.skip-link{position:fixed;left:12px;top:-60px;z-index:100;background:#fff;color:#000;padding:12px 18px}.skip-link:focus{top:12px}

.launch-strip{height:34px;display:flex;align-items:center;justify-content:center;gap:clamp(14px,4vw,56px);padding:0 20px;background:var(--red);color:#fff;font-size:10px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;white-space:nowrap;overflow:hidden}.launch-strip .strip-copy{font-weight:500;opacity:.82}
.site-header{position:absolute;top:34px;left:0;right:0;z-index:20;border-bottom:1px solid rgba(255,255,255,.14);transition:.3s background,.3s transform}.site-header.is-fixed{position:fixed;top:0;background:rgba(8,9,11,.88);backdrop-filter:saturate(140%) blur(18px)}
.nav{height:76px;display:grid;grid-template-columns:1fr auto 1fr;align-items:center}.wordmark{justify-self:start;display:flex;align-items:center;font-family:'Archivo Black',sans-serif;font-size:clamp(17px,1.8vw,23px);letter-spacing:-.055em}.wordmark i{display:inline-flex;position:relative;font-style:normal;margin:0 .01em}.wordmark i:before{content:'';position:absolute;top:-.14em;left:52%;width:.33em;height:.14em;transform:translateX(-50%);background:var(--red)}
.nav nav{display:flex;gap:34px;font-size:12px;font-weight:600;letter-spacing:.04em}.nav nav a,.footer-bottom a{transition:.2s color}.nav nav a:hover,.footer-bottom a:hover{color:var(--red)}.nav-cta{justify-self:end;display:inline-flex;align-items:center;min-height:40px;padding:0 18px;border:1px solid rgba(255,255,255,.48);border-radius:999px;font-size:12px;font-weight:700;transition:.2s background,.2s color}.nav-cta:hover{background:#fff;color:#000}.menu-button{display:none;justify-self:end;width:44px;height:44px;border:0;background:transparent;color:#fff}.menu-button span:not(.sr-only){display:block;width:22px;height:1px;margin:6px auto;background:currentColor}.mobile-menu{background:rgba(8,9,11,.97);padding:22px var(--pad) 30px;border-top:1px solid var(--line)}.mobile-menu a{display:block;padding:15px 0;border-bottom:1px solid var(--line);font-size:18px;font-weight:600}

.hero{position:relative;min-height:calc(100svh - 34px);isolation:isolate;overflow:hidden}.hero-media{position:absolute;inset:0;z-index:-2;background:url('/assets/campaign/hero-seoul.webp') 50% 50%/cover no-repeat}.hero:after{content:'';position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,rgba(8,9,11,.95) 0%,rgba(8,9,11,.73) 34%,rgba(8,9,11,.08) 61%,rgba(8,9,11,.22) 100%),linear-gradient(0deg,rgba(8,9,11,.76) 0%,transparent 28%)}.hero-copy{padding-top:clamp(170px,23vh,250px);padding-bottom:150px}.kicker,.section-label{margin:0 0 22px;color:var(--red);font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase}.hero h1{max-width:760px;margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(62px,9.2vw,144px);line-height:.82;letter-spacing:-.07em;text-transform:uppercase}.hero h1 em{font-style:normal;color:transparent;-webkit-text-stroke:1.5px rgba(255,255,255,.86)}.hero-intro{max-width:515px;margin:36px 0 0;color:rgba(255,255,255,.78);font-size:clamp(17px,1.5vw,21px);line-height:1.55}.hero-actions{display:flex;align-items:center;gap:28px;margin-top:38px}.button{display:inline-flex;align-items:center;justify-content:center;min-height:54px;padding:0 26px;border-radius:999px;font-size:13px;font-weight:700}.button-primary{background:var(--red);box-shadow:0 14px 40px rgba(240,68,50,.22);transition:.2s transform,.2s background}.button-primary:hover{transform:translateY(-2px);background:#ff5643}.text-link{display:inline-flex;align-items:center;gap:16px;padding:12px 0;border-bottom:1px solid currentColor;font-size:13px;font-weight:700}.text-link span{font-size:18px}.hero-foot{position:absolute;left:50%;bottom:32px;transform:translateX(-50%);display:flex;justify-content:space-between;color:rgba(255,255,255,.56);font-size:10px;font-weight:600;letter-spacing:.16em;text-transform:uppercase}

.statement{padding:clamp(100px,14vw,190px) 0;background:var(--paper);color:var(--ink)}.statement-grid{display:grid;grid-template-columns:1fr 3fr;gap:36px}.statement .section-label{grid-row:1/3}.statement h2{margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(52px,7.7vw,110px);line-height:.88;letter-spacing:-.065em;text-transform:uppercase}.statement h2 span,.story h2 span{color:var(--red)}.statement-copy{grid-column:2;max-width:640px;margin:38px 0 0;font-size:clamp(18px,2vw,27px);line-height:1.45;color:#626366}

.collection{padding:clamp(90px,12vw,170px) 0;background:#0d0e11}.section-top{display:flex;align-items:end;justify-content:space-between;gap:48px;margin-bottom:62px}.section-top h2{margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(44px,6vw,84px);line-height:.95;letter-spacing:-.055em;text-transform:uppercase}.section-top>p{max-width:430px;margin:0;color:#999b9f;font-size:15px;line-height:1.7}.product-rail{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}.product-card{min-width:0;padding-bottom:28px;color:#fff}.product-card-light{color:#151518;background:#dfd9cd}.product-card-dark{background:#1a1213}.product-card-blue{background:#111a29}.product-image{aspect-ratio:4/3;overflow:hidden}.product-image img{width:100%;height:100%;object-fit:cover;transition:transform .7s cubic-bezier(.2,.7,.2,1)}.product-card:hover img{transform:scale(1.035)}.product-info{display:flex;justify-content:space-between;gap:20px;padding:25px 26px 0}.product-info p{margin:0 0 6px;font-size:10px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;opacity:.58}.product-info h3{margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(24px,2.4vw,35px);line-height:1;letter-spacing:-.045em;text-transform:uppercase}.product-info>span{padding-top:2px;font-family:'Noto Sans KR',sans-serif;font-size:11px;font-weight:600;white-space:nowrap;opacity:.62}.product-desc{margin:20px 26px 0;max-width:340px;font-size:14px;line-height:1.6;opacity:.67}

.story{position:relative;min-height:900px;overflow:hidden;background:#070809}.story-image{position:absolute;inset:0}.story-image img{width:100%;height:100%;object-fit:cover;object-position:center}.story:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,rgba(7,8,9,.98) 0%,rgba(7,8,9,.9) 42%,rgba(7,8,9,.24) 72%),linear-gradient(0deg,rgba(7,8,9,.85),transparent 45%)}.story-content{position:relative;z-index:2;padding-top:clamp(110px,14vw,180px);padding-bottom:100px}.story h2{max-width:750px;margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(52px,7vw,105px);line-height:.86;letter-spacing:-.065em;text-transform:uppercase}.story-content>p:not(.section-label){max-width:570px;margin:42px 0;color:#c4c5c7;font-size:18px;line-height:1.65}.principles{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1px;max-width:780px;margin-top:70px;background:rgba(255,255,255,.18)}.principles>div{padding:24px;background:rgba(7,8,9,.82);backdrop-filter:blur(8px)}.principles strong,.principles span{display:block}.principles strong{font-family:'Noto Sans KR',sans-serif;font-size:18px}.principles span{margin-top:3px;color:var(--red);font-size:10px;font-weight:700;letter-spacing:.14em;text-transform:uppercase}.principles p{margin:16px 0 0;color:#939599;font-size:12px;line-height:1.55}

.campaign{display:grid;grid-template-columns:1fr 1fr;min-height:900px;background:var(--red)}.campaign-art{min-height:760px;overflow:hidden}.campaign-art img{width:100%;height:100%;object-fit:cover;object-position:center 34%}.campaign-copy{display:flex;flex-direction:column;justify-content:center;padding:clamp(70px,9vw,150px)}.campaign-copy .section-label{color:#1b1010}.campaign-copy h2{margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(55px,7.2vw,108px);line-height:.86;letter-spacing:-.065em;text-transform:uppercase}.campaign-copy>p:not(.section-label){max-width:530px;margin:40px 0 0;color:rgba(255,255,255,.78);font-size:18px;line-height:1.62}.campaign-tags{display:flex;flex-wrap:wrap;gap:9px;margin:38px 0 46px;padding:0;list-style:none}.campaign-tags li{padding:8px 12px;border:1px solid rgba(255,255,255,.42);border-radius:999px;font-size:11px;font-weight:700}.light-link{align-self:flex-start}

.notify{padding:clamp(100px,14vw,180px) 0;background:var(--paper);color:var(--ink)}.notify-grid{display:grid;grid-template-columns:minmax(0,.85fr) minmax(420px,1fr);gap:clamp(50px,9vw,150px);align-items:start}.notify h2{margin:0;font-family:'Archivo Black',sans-serif;font-size:clamp(56px,7vw,104px);line-height:.84;letter-spacing:-.065em;text-transform:uppercase}.notify-heading>p:last-child{max-width:500px;margin:34px 0 0;color:#68696c;font-size:17px;line-height:1.65}.contact-form{display:grid;gap:24px}.contact-purpose{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin:0 0 8px;padding:0;border:0}.contact-purpose legend{grid-column:1/-1;margin-bottom:10px;font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase}.contact-purpose label{position:relative;cursor:pointer}.contact-purpose input{position:absolute;opacity:0;pointer-events:none}.contact-purpose span{display:flex;align-items:center;justify-content:center;min-height:56px;padding:10px 16px;border:1px solid #bbb9b3;border-radius:999px;text-align:center;font-size:13px;font-weight:700;transition:.2s border-color,.2s background,.2s color}.contact-purpose input:checked+span{border-color:var(--ink);background:var(--ink);color:#fff}.contact-purpose input:focus-visible+span{outline:2px solid var(--red);outline-offset:3px}.contact-field{display:grid;gap:8px}.contact-field label{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase}.contact-field label span{color:#8a8985;font-weight:500;letter-spacing:0;text-transform:none}.contact-field input,.contact-field textarea{width:100%;border:0;border-bottom:2px solid #1b1c1f;border-radius:0;outline:0;background:transparent;color:#111;font:inherit;font-size:17px}.contact-field input{height:54px}.contact-field textarea{min-height:140px;padding:12px 0;resize:vertical;line-height:1.55}.contact-field input::placeholder,.contact-field textarea::placeholder{color:#92918d}.contact-field input:focus,.contact-field textarea:focus{border-color:var(--red)}.inquiry-fields{display:grid;gap:24px}.inquiry-fields[hidden],.contact-consent[hidden]{display:none}.contact-consent{display:flex;align-items:flex-start;gap:12px;color:#616267;font-size:12px;line-height:1.5;cursor:pointer}.contact-consent input{flex:0 0 auto;width:18px;height:18px;margin:0;accent-color:var(--red)}.form-trap{position:absolute;left:-10000px;width:1px;height:1px;overflow:hidden}.contact-submit{display:flex;align-items:center;justify-content:space-between;min-height:58px;margin-top:4px;padding:0 24px;border:0;border-radius:999px;background:var(--red);color:#fff;font-weight:700;cursor:pointer;transition:.2s background,.2s transform}.contact-submit:hover{background:var(--red-dark);transform:translateY(-1px)}.contact-submit:disabled{cursor:wait;opacity:.65;transform:none}.form-note{min-height:18px;margin:-8px 0 0;color:#7c7d80;font-size:11px;line-height:1.5}.form-note.success{color:#28723b}.form-note.error{color:#a52a22}

footer{padding:80px 0 28px;background:#08090b}.footer-top{display:flex;align-items:end;justify-content:space-between;min-height:190px;padding-bottom:50px;border-bottom:1px solid var(--line)}.footer-mark{font-size:clamp(43px,8vw,110px)}.footer-top p{max-width:240px;margin:0 0 8px;color:#929397;font-size:14px}.footer-bottom{display:flex;justify-content:space-between;padding-top:24px;color:#77787c;font-size:11px}.footer-bottom div{display:flex;gap:32px}

.reveal{opacity:0;transform:translateY(24px);transition:opacity .8s ease,transform .8s cubic-bezier(.2,.75,.25,1)}.reveal.is-visible{opacity:1;transform:none}
:focus-visible{outline:2px solid #fff;outline-offset:4px}
@media(max-width:980px){.nav{grid-template-columns:1fr auto}.nav nav,.nav-cta{display:none}.menu-button{display:block}.hero-media{background-position:60% center}.hero:after{background:linear-gradient(90deg,rgba(8,9,11,.93),rgba(8,9,11,.57) 60%,rgba(8,9,11,.14)),linear-gradient(0deg,rgba(8,9,11,.7),transparent 45%)}.product-rail{grid-template-columns:1fr 1fr}.product-card:last-child{grid-column:1/-1;width:calc(50% - 8px)}.campaign{grid-template-columns:1fr}.campaign-art{height:90svh}.campaign-copy{min-height:650px}.notify-grid{grid-template-columns:1fr}.footer-top{align-items:flex-start;flex-direction:column;gap:40px}}
@media(max-width:680px){:root{--pad:20px}.launch-strip{justify-content:flex-start}.launch-strip span:last-child{display:none}.site-header{top:34px}.nav{height:66px}.hero{min-height:790px}.hero-copy{padding-top:170px}.hero-media{background-position:64% center}.hero:after{background:linear-gradient(90deg,rgba(8,9,11,.93),rgba(8,9,11,.4)),linear-gradient(0deg,rgba(8,9,11,.88),transparent 55%)}.hero h1{font-size:clamp(46px,13.2vw,54px)}.statement h2,.story h2{font-size:44px}.campaign-copy h2{font-size:48px}.notify h2{font-size:50px}.hero-intro{max-width:390px;font-size:16px}.hero-actions{align-items:flex-start;flex-direction:column;gap:12px}.hero-foot span:last-child{display:none}.statement-grid{display:block}.statement .section-label{margin-bottom:30px}.statement-copy{margin-top:32px}.section-top{align-items:flex-start;flex-direction:column;margin-bottom:38px}.product-rail{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;padding-bottom:12px}.product-card,.product-card:last-child{flex:0 0 88%;width:auto;scroll-snap-align:start}.story{min-height:1050px}.story:after{background:linear-gradient(90deg,rgba(7,8,9,.96),rgba(7,8,9,.52)),linear-gradient(0deg,rgba(7,8,9,.96),transparent 58%)}.principles{grid-template-columns:1fr}.campaign-art{height:80svh;min-height:650px}.campaign-copy{padding:80px var(--pad)}.contact-purpose{grid-template-columns:1fr}.contact-purpose span{min-height:50px}.notify-heading>p:last-child{margin-top:24px}.contact-form{gap:20px}.footer-top{min-height:0}.footer-bottom{gap:28px;flex-direction:column}.footer-bottom div{justify-content:space-between}.footer-top p{display:none}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.reveal{opacity:1;transform:none;transition:none}.product-image img,.button-primary{transition:none}}